After weeks of teasing its collaboration with Diadora, Afew is finally releasing the “Highly Addictive” Diadora V7000 in-store and online.
German footwear retailer Afew initiates its first collaboration with the Italian footwear label Diadora under a unique sneaker addiction theme. The Italian made kicks feature a range of selected materials including kangaroo leather, pigskin suede, soft leather lining and premium mesh on the toebox. The high quality materials are accompanied by vibrant red, pink and light green colours resembling the aesthetics of pills.
In order to give you the perfect “sneaker high” feeling, the shoe comes in a one-of-a-kind medical inspired packaging emphasized by medical warnings and a “Pop the Shoes out of the Box” blister.
The sneaker will be released on April 22 in-store (8AM CET) and online (3PM CET) and will retail for 200€. To get your hands on this special limited collaboration, you can either head to Afew’s Düsseldorf Store or participate in the online raffle.
Check out Dr. Wefa, the Head Scientist of the Sneaker Research Institute unveiling the sneaker below: